Last week, we received the following email from a prospective client:

"After doing some research, I found that the price you quoted for my customized package averaged 30% less than the other agencies. May I ask, how do you keep your costs low?"

Absolutely, ask away. We encourage our clients to view travel proposals from other companies and see the value for the money.

There are three fundamental elements in keeping our costs low:

1. Advertising: Sodha Travel does not advertise in high-budget forums, sites, or publications. To us, the best form of advertising is client referrals. By keeping marketing costs low, there is no need to charge our clients more.

2. Overhead: We keep our office costs low. This includes our "green" philosophy of emailing as many documents as possible to eliminate printing costs. We also continually research and negotiate all office expenses, including phone/internet, credit card vendors, and office supplies.

3. Our Name: We are not an internationally branded name like many of the other travel companies. This allows us the flexibility to negotiate costs directly with our overseas operators. As they say, "You pay for the brand." Furthermore, we use the same local operators as many of the highly publicized companies. Fabulous Service + Less Money = Happy Clients!